Animated Pictograms

Fun and easy-to-understand presentation of historical culture and traditional customs that are uniquely Japanese.

  • VISIT TO TEMPLE / SHIRINE
  • BOWING
  • POUNDING RICE CAKE
  • HAILING A CAB / TAXI
  • TAKING A BATH
  • WATER ABLUTION
  • TEA CEREMONY
  • RHYTHMIC CLAPPING AT CELEBRATIONS
  • RIDING THE TRAIN

About The Project

EXPERIENCE JAPAN PICTOGRAMS were developed to provide visual support for tourists in Japan.
For more information about the objectives and design concept of the project, please click here.

Request

If you would like us to create new PICTOGRAMS for you or have other requests, please contact us here.

MATCHA

抹茶[MATCHA]

Finely ground powder of specially grown and processed green tea traditionally used for Sadō (tea ceremony). Today, matcha is used in a variety of beverages, including Starbucks’ Matcha Latte, as well as ice cream and other sweets. Because matcha is made from whole green tea leaves, it contains various nutrients that are considered beneficial for human health. I attended a tea ceremony for the first time when I was in high school. The first sip of matcha tasted bitter, but I tried to behave as politely and appropriately as possible. Now, being a grown up, I like and savor the bitterness.